WebsiteDays.com for new-zealand cromwell

Click on your region below to contact a Websitedays.com designer, or Websitedays.com sales person for info about Online Website builder system.

You can also send an email to

and we can forward your enquiry to respective designers in your area.

Akaroa	Akitio	Albany
Alexandra	Amberley	Antares
Ardmore	Aro Valley	Arrowtown
Ashburton	Auckland	Balclutha
Blenheim	Cambridge	Carterton
Christchurch	Clyde	Coalgate
Collingwood	Coromandel	Cromwell
Dannevirke	Darfield	Dargaville
Devonport	Dunedin	East Tamaki
Eastbourne	Edgecumbe	Ellerslie
Eltham	Endeavour Inlet	Epsom
Fairlie	Featherston	Feilding
Flag Swamp	Foxton Beach	Franz Josef
Geraldine	Gisborne	Glen Eden
Glen Innes	Glendowie	Glenfield
Glenorchy	Gore	Great Barrier Island
Greenlane	Greymouth	Greytown
Hahei	Hamilton	Hanmer Springs
Hastings	Havelock North	Hawarden
Hawera	Helensville	Henderson
Hobsonville	Hokitika	Howick
Hunterville	Hutt Valley	Inglewood
Invercargill	Island Bay	Johnsonville
Kaiapoi	Kaikohe	Kaikoura
Kaitaia	Kaiwaka	Kawerau
Kerikeri	Khandallah	Kilbirnie
Lake Tekapo	Leeston	Levin
Lincoln	Loburn	Lower Hutt
Lumsden	Lyttelton	Maketu
Mangaweka	Mangawhai	Mangonui
Manukau	Manurewa	Maraetai
Martinborough	Marton	Massey
Masterton	Matakohe	Matamata
Matauri Bay	Methven	Milford
Morrinsville	Mossburn	Motueka
Mount Albert	Mount Cook	Mount Eden
Mount Maunganui	Mount Wellington	Napier
Nelson	New Lynn	New Plymouth
Newmarket	Newton	Normanby
North Shore City	Northcote	Oakura
Oamaru	Ohakune	Ohaupo
Onehunga	Opotiki	Opua
Orakei	Orewa	Otahuhu
Otaki	Otane	Otorohanga
Owaka	Oxford	Paekakariki
Paengaroa	Paeroa	Pahiatua
Paihia	Pakuranga	Palmerston North
Panmure	Papakura	Papamoa
Papatoetoe	Paraparaumu	Parnell
Pauanui	Pauatahanui	Penrose
Petone	Picton	Piopio
Pleasant Point	Plimmerton	Point Wells
Ponsonby	Porangahau	Porirua
Port Chalmers	Pukekohe	Queenstown
Raetihi	Raglan	Rangiora
Rarotonga	Raumati Beach	Raurimu
Remuera	Renwick	Riccarton
Richmond	Riverton	Rotorua
Royal Oak	Russell	Silverdale
Springfield	St Arnaud	Stoke
Stokes Valley	Stratford	Tairua
Takapau	Takapuna	Tapanui
Taradale	Taumarunui	Taupo
Tauranga	Tawa	Te Anau
Te Aro	Te Aroha	Te Awamutu
Te Kuiti	Te Puke	Te Rapa
Thames	Tihoi	Timaru
Titirangi	Tokomaru Bay	Tokoroa
Tolaga Bay	Tuakau	Tuatapere
Turangi	Tutukaka	Twizel
Upper Hutt	Waiheke Island	Waihi
Waikanae	Waimate	Wainuiomata
Waipara	Waipawa	Waipu
Waipukurau	Waitakere	Waitomo Caves
Waiuku	Waiwera	Wakefield Marlborough
Wakefield Nelson	Wanaka	Wanganui
Ward	Warkworth	Wellington
Wellsford	Westport	Whakapapa
Whakatane	Whangamata	Whangaparaoa
Whangarei	Whitianga	Woodville

» Graphic Design Using Color

Graphic Design Using Color by: Kelly Paal

Color is everywhere and conveys a message even if we don’t realize it. While this message can vary by culture it pays to know what colors “say” in your own corner of the universe, and even what color means to your target market.

If you don’t think that color speaks just complete this sentence, “red means ---- and green means –“ even a child will know what red means stop and green means go. If such simple ideas work for all of a given culture or market what could it mean to the graphic design of your website, brochure, or product if you know some of this information.

First let’s start with the basics. The color wheel. We’ve all seen it. The color wheel shows the basic colors, each wheel is different in how many shades of each color is shown, but they are essentially the same.

Color harmony, colors that go together well. These will be colors that are next door to each other on the color wheel. Such as blue and green. In reference to clothes these colors match each other. Instinctively most of us know which colors go together when we dress ourselves every morning.

Color complements, colors that set each other off, they complement each other. These are colors that are opposite on the color wheel. Such as blue and orange.

Color depth, colors can recede or jump forward. Remember that some colors seem to fall back such as blue, black, dark green, and brown. Other colors will seem to step forward such as white, yellow, red, and orange. This is why if you have a bright orange background it may seem to fight with any text or images that you place on it. The orange will always seem to move forward.

Now you have the basics so let’s go further. Just because to colors go together or complement each other doesn’t mean that yo necessarily want to use them on your project. I opened this article with the meaning of colors now here is an example, keep in mind this is one example from western culture.

Color Survey: what respondents said colors mean to them.

Happy = Yellow

Pure = White

Good Luck = green

Good tasting = Red (tomato)

Dignity = Purple

Technology = Silver

Sexiness = Red (tomato)

Mourning = Black

Expensive = Gold

Inexpensive = Brown

Powerful = Red (tomato)

Dependable = Blue

High Quality = Black

Nausea = Green

Deity = White

Bad Luck = Black

Favorite color = Blue

Least favorite color = Orange

So in designing your project it’s important to know what colors mean. You can now see why a black back ground with green type would be bad, beyond being nearly impossible to read, if your target market thinks that black represents mourning and green makes them sick. There are exceptions to every rule of course.

So you may want to include some research in what colors mean to your target market. Colors that would get the attention of a teen would probably annoy an older person and the colors that appeal to the older person wouldn’t get a second look from a young person.

Color may be one of the most overlooked aspects of design.

About The Author

Kelly Paal is a Freelance Nature and Landscape Photographer, exhibiting nationally and internationally. Recently she started her own business Kelly Paal Photography (www.kellypaalphotography.com). She has an educational background in photography, business, and commercial art. She enjoys applying graphic design and photography principles to her web design.

This article was posted on August 03, 2004